channels of marketing

channels of marketing
каналы сбыта

English-russian dctionary of contemporary Economics. 2014.

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Смотреть что такое "channels of marketing" в других словарях:

  • Marketing ethics — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • marketing environment — The combined influence of all the factors external to a company that could affect its sales. These factors include: cultural traditions, technological developments, competitors activity, government policies, and changes in distribution channels.… …   Big dictionary of business and management

  • Marketing mix modeling — is a term of art for the use of statistical analysis such as multivariate regressions on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics. It… …   Wikipedia

  • Marketing accountability — is a term that signifies management with data that is understandable to the management of the enterprise. Overview Within marketing accountability the expression “integrated marketing communications” (IMC) implies that marketing and… …   Wikipedia

  • Marketing strategies for product software — assist software firms to determine the type of market analysis that is needed for decision making. Two general strategies that are well known in the marketing discipline are: marketing mix; and relationship marketing. Marketing mix is the typical …   Wikipedia

  • Marketing and data protection legislation — Marketing and data protection Establishing, accessing, sharing and using personal data are essential to successful “direct marketing” practices. These are concerned with identifying and meeting people’s needs and preferences directly, ie through… …   Wikipedia

  • Marketing research — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Marketing management — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Marketing-mix models — measure the impact of marketing activities, competitive effects and market environment on sales of a product. This method is extensively used in Consumer Packaged Goods (CPG) industry, although it is now being adopted in retail, telecom and… …   Wikipedia

  • Marketing performance measurement and management — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Marketing mix — Marketing Key concepts Product marketing · Pricing …   Wikipedia


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